Latest Past Events

Professional Sales

Strait Area Chamber of Commerce

Professional Sales is a program dedicated to the sales component of the marketing strategy. Starting with identifying the key components of the sales cycle, you will learn how to craft probing questions specifically for your company’s products/services. From here, you’ll develop skills in anticipating and overcoming objections as well as confirming the sale. Through this […]

Presentation Skills

Strait Area Chamber of Commerce

This interactive program has been developed for anyone who would like to have more confidence and skill when speaking on behalf of their business. The program focuses on helping you develop an understanding of the fundamentals of public speaking and builds on this with a variety of activities such as voice projection exercises, impromptus, and […]

Content Marketing Using AI

Cape Breton Regional Chamber of Commerce

Revolutionize your content marketing strategy and propel your business to new heights with Content Marketing using AI. In this dynamic program you will plan your content marketing strategy, define your audience, learn effective differentiation strategies, train ChatGPT as your assistant, develop publishing plans for FaceBook and YouTube, explore features in Canva to create enhanced visual […]