Social Media Management provides a strategic approach to social media management. It is designed to leverage social media as a tool in achieving your marketing and business goals. The emphasis will be on principles and best practices. While social media channels will be discussed, this course is not about making you a platform expert. The […]

If you have been wanting to know how to create and manage your own company’s website, Website Design (Level I) has your answers. You’ll begin by exploring various website creation options and costs; and proceed step-by-step so that you will know how to go from idea to website launch. (Please note that this program does […]

Learn how to write a clear, effective proposal. By learning about the standard components of proposals, how to format a proposal, how to create graphs and budgets, and evaluate the effectiveness of your writing, you’ll be positioned to craft proposals that get results. You’ll also learn about ethical persuasion, reader-centred writing, the role of effective […]

Revolutionize your content marketing strategy and propel your business to new heights with Content Marketing using AI. In this dynamic program you will plan your content marketing strategy, define your audience, learn effective differentiation strategies, train ChatGPT as your assistant, develop publishing plans for FaceBook and YouTube, explore features in Canva to create enhanced visual […]

Revolutionize your content marketing strategy and propel your business to new heights with Content Marketing using AI. In this dynamic program you will plan your content marketing strategy, define your audience, learn effective differentiation strategies, train ChatGPT as your assistant, develop publishing plans for FaceBook and YouTube, explore features in Canva to create enhanced visual […]

A strong desire to develop communication skills is essential for leaders. Communication Skills for Leaders Level 1 provides a comprehensive look into how to apply best practices in workplace communication, allowing leaders to truly engage with their team. This program helps leaders develop the ability to recognize the non-verbal cues that accompany verbal communication, actively […]

Legal Essentials is the ideal program for any business owner who wants to understand the legal implications of various aspects of a business. From understanding what makes a contract legally enforceable, identifying potential issues with business contracts , constructing a client contract or contactor template, and constructing an employment contact to knowing when a change […]

Professional Sales is a program dedicated to the sales component of the marketing strategy. Starting with identifying the key components of the sales cycle, you will learn how to craft probing questions specifically for your company’s products/services. From here, you’ll develop skills in anticipating and overcoming objections as well as confirming the sale. Through this […]

More than ever before business leaders and those managing people are called to a higher place in terms of their vision, alignment with purpose, ethical practices, decision-making abilities, creative problem solving skills, and success with engaging and inspiring employees. The most transformational leaders will tell you that achieving this and sustaining it on a consistent […]

Poor communication can lead to misunderstandings, missed deadlines, and frustration among colleagues. It could even result in a breakdown of team morale and lead to more serious consequences such as decreased productivity and employee turnover. Communication Skills for Frontline Employees (Level 1) covers crucial topics such as interpreting basic body language clues, para-verbal communication, the […]

Revolutionize your content marketing strategy and propel your business to new heights with Content Marketing using AI. In this dynamic program you will plan your content marketing strategy, define your audience, learn effective differentiation strategies, train ChatGPT as your assistant, develop publishing plans for FaceBook and YouTube, explore features in Canva to create enhanced visual […]

Digital Marketing builds on the foundation of Marketing Essentials and addresses more than just social media. It explores what is available in the online marketing space and how to select and integrate those choices into an effective and manageable strategy. By focusing on connecting Paid Media to Shared Media (from PESO (Paid, Earned, Shared, Owned)), […]